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    6. LINE官方帳號2.0聰明升級攻略:節省行銷費用、增加成交金額的實戰教學

    LINE官方帳號2.0聰明升級攻略:節省行銷費用、增加成交金額的實戰教學

    Author 權自強
    Publisher 城邦文化 /PCuSER電腦人文化
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    Released
    2020/02/20
    Language
    Traditional Chinese
    File format
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    Pages
    228
    ID
    192663
    ISBN
    9789572049129
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    @全台灣最暢銷的LINE@生活圈行銷專書作者,針對「LINE官方帳號2.0」強制升級後的所有變通策略、應用手法完全收錄。

    @提供各種節省行銷費用、提升成交量的策略應用方法,搭配真實案例、圖文解說。

    @包含LINE官方不會告訴你的各種應變策略!用真實應用的角度重新解說LINE官方帳號的各種功能!

    因Facebook紅利逐漸消失,觸擊率下滑及廣告成本提高等因素,愈來愈多人選擇往LINE靠攏。台灣的LINE@生活圈帳號數已達上百萬個。

    但是「LINE官方帳號2.0」強迫升級推出後,付費方式改變,等到全面升級後,如果商家繼續使用原本的行銷方式,很有可能費用大幅增加,但是實際的成交收益,卻不一定能夠滿足增加的帳號成本費用!

    目前LINE官方最新決定是,LINE官方帳號2.0將會在2020年開始「強制全部用戶升級」,目前仍有許多LINE@生活圈用戶繼續使用舊版後台,但是等到強制升級後,到底應該放棄?還是要繼續使用?到時候又應該如何改變自己的原本的行銷策略呢?

    這本書要解決的問題是,在LINE官方帳號2.0全面強迫升級後,搭配已經升級到LINE官方帳號2.0的成功行銷案例,讓已經在使用LINE行銷的商家,知道自己適不適合新版?要不要升級後繼續使用?應該如何使用?
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    Released
    2020/02/20
    Language
    Traditional Chinese
    File format
    EPUB: Fit in all devices
    Provide Adobe DRM
    Provide EPUB
    Offer DRM free license
    No
    ID
    192663
    ISBN
    9789572049129

    官方帳號

    LINE

    Buy products firstAnd download app to watch

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