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  6. 电动汽车消费行为研究：影响因素与政策响应

电动汽车消费行为研究：影响因素与政策响应

Author 李文博，龙如银
Publisher 華藝數位 /社会科学文献出版社
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Released
2020/05/01
Language
Simplified Chinese
File format
EPUB Reflowable (14MB), fit in all devices and Pubook
Pages
583
ID
270462
ISBN
9787520163651
Provide Adobe DRM
EPUB provided, PDF not provided
Offer DRM free license
No
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NT$632
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本书以电动汽车消费行为为研究对象，综合运用心理学和行为学等多学科理论和方法，首先构建了电动汽车消费行为影响因素理论模型，通过问卷调查获得的数据，对各影响因素及其影响机理进行深入分析。其次，在测度消费者对各类激励政策的心理和行为响应的基础上，提出了一个全新的政策优化框架，旨在从经济激励、环境意识和心理账户三个方面调动消费者的积极性，并借助选择实验法模拟了各政策对消费者的影响。最后，基于上述研究结果，设计了我国电动汽车消费行为激励政策体系。

Details

Released
2020/05/01
Language
Simplified Chinese
File format
EPUB: Fit in all devices
Provide Adobe DRM
Yes
Offer DRM free license
No
ID
270462
ISBN
9787520163651

Buy products firstAnd download app to watch

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