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    6. 台灣自行車產業進化史:過去、現在與未來
    自行車,台灣的驕傲!

    台灣自行車產業進化史:過去、現在與未來

    Author 陳柏如(Daphne Chen)
    Publisher wheelgiant /輪彥國際有限公司
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    Released
    2022/08/30
    Language
    Traditional Chinese
    File format
    PDF (9MB), fit in large screen and Pubook
    Pages
    56
    ID
    319116
    ISBN
    9789868251090
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    DRM
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      台灣自行車產業萌芽於光復後,光復前主要仰賴進口日本車、英國車與美國車,之後土法煉鋼自己拼裝,然後轉型升級邁向自動化甚至智慧製造、數位優化、數位轉型;早期沒有統一規格,品質參差不齊到後來從引進日本JIS標準有效改善品質,之後發展自己的國家標準CNS甚至產業標準TBIS;台灣業者從OEM代工到ODM再到自創品牌、購併品牌、深耕通路;從耕耘內銷市場到行銷全球;生產基地從台灣到中國再到越南、柬埔寨甚至歐洲;從單打獨鬥到組織A-Team群策群力、打群架;從中高階自行車研發製造王國邁向中高階電動自行車的研發製造王國;從製造自行車 到身體力行騎自行車並推廣自行車新文化、打造自行車島、自行車友善城市;從注重企業社會責任到強調ESG的全方位永續經營目標,並努力邁向淨零碳排。本書詳盡彙整分析台灣自行車產業從日據時代到2022年的發展歷程與重要里程碑,書中收集諸多珍貴資料並對產業進化有精闢分析。
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    推薦序 資深自行車媒體人-阮素琴
    自 序 台灣自行車不可思議!-陳柏如 Daphne Chen
    台灣自行車產業進化史:過去、現在與未來
    第一章 日據時代
    第二章 零件批發五虎將
    第三章 國產國造
    第四章 內銷大鳴大放
    第五章 外銷發跡
    第六章 海外設廠
    第七章 滑板車熱潮
    第八章 A-Team 逆轉勝
    第九章 化危機為轉機的五個里程碑
    第十章 電動自行車大趨勢
    第十一章 展會拓銷
    第十二章 輪界代表性組織
    第十三章 上市櫃之路
    第十四章 自創品牌行銷全球
    第十五章 打造自行車島
    第十六章 ESG、淨零碳排、永續
    第十七章 輪轉不息
    第十八章 1945-2022 年自行車產業大事記
    More
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    Details

    Released
    2022/08/30
    Language
    Traditional Chinese
    File format
    PDF: Fit in large screen
    Provide Adobe DRM
    Provide PDF
    Offer DRM free license
    Yes
    ID
    319116
    ISBN
    9789868251090

    自行車島

    A-Team

    永續

    淨零

    ESG

    自行車品牌

    電動自行車

    自行車進化史

    台灣自行車產業

    自行車產業大事記

    Buy products firstAnd download app to watch

    Details

    See more wheelgiant / 輪彥國際有限公司

    More

    Cycling Update單車誌 2025年春季號_No.137

    Cycling Update單車誌 2025年冬季號_No.136

    Cycling Update單車誌 2024年秋季號_No.135

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    Cycling Update單車誌 2024年春季號_No.133

    Cycling Update單車誌 2024年冬季號_No.132

    Cycling Update單車誌 2023年秋季號_No.131

    Cycling Update單車誌 2023年夏季號_No.130

    Cycling Update單車誌 2023年春季號_No.129

    戶外探索Outside 2023年春夏號_No.54

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    搖曳露營△ (15)

      

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