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    5. 連鎖經營管理範例書

    連鎖經營管理範例書

    Author 林文恭
    Publisher 碁峰資訊
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    Released
    2022/10/31
    Language
    Traditional Chinese
    File format
    PDF (86MB), fit in large screen and Pubook
    Pages
    210
    ID
    341934
    ISBN
    9786263243682
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    連鎖經營管理範例書

    Author 林文恭
    Publisher 碁峰資訊
    Share
    Released
    2022/09/16
    Language
    Traditional Chinese
    Pages
    208
    ID
    510846
    ISBN
    9786263242722
    DRM
    NT$390
    紙本書
    NT$351
    Explanation
    eBook
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    庫存 1
    • Intro

    ★商業與管理群之多元選修及彈性課程★

    ★本書從「連鎖經營」基本概述論起,由單店經營→多店經營→連鎖經營,商業模式的改變說明個人創業在資金限制跟策略整合下如何受限,加盟模式又提供了個人創業者何種成功的商業模式,更提供企業無窮盡的人才,降低個人創業者開店的風險。

    ★說明「連鎖經營」的發展史,由地區經營擴展至全國經營甚至於全球經營,連鎖經營的模式逐漸演化為成熟有效率的商業模式。並以目前國內各種連鎖加盟的模式、制度,進而以實際案例從「產業分析、廠商分析及市場競爭」三個層面來探討。

    ★以非常生活化的相關範例代替枯燥的理論來說明「連鎖經營」的理論與實用性,並介紹「連鎖經營」實務上的案例,傳達「連鎖經營」的觀念又避免使用枯燥的學術性用語,協助各高中職學生及早接觸並了解「連鎖經營」相關知識。

    ◆本書以輕鬆、有趣的撰寫風格,以生活、時事、新聞、案例來取代定義、原理、原則,將看似複雜的連鎖經營結構以豐富的範例代替枯燥的理論,說明其理論與實務應用。

    ◆本書以投影片教學為架構,每一頁即為一張投影片的概念,每一頁就是一個獨立主題,內容亦前後連貫,教學過程更生活化、趣味化,並能與學生作互動。

    ◆使學生能從「注重實例學習,培養實務體驗能力」;並配合時事及個案研究方式進行,提昇學生興趣。

    ◆期中、期末可搭配分組討論、選定主題、蒐集資料、簡報製作及上台報告,進行專題實作活動,最後成果並能上傳學習歷程。
    More
    More
    More
    More
    • Intro

    • Chapters

    ★商業與管理群之多元選修及彈性課程★

    ★本書從「連鎖經營」基本概述論起,由單店經營→多店經營→連鎖經營,商業模式的改變說明個人創業在資金限制跟策略整合下如何受限,加盟模式又提供了個人創業者何種成功的商業模式,更提供企業無窮盡的人才,降低個人創業者開店的風險。

    ★說明「連鎖經營」的發展史,由地區經營擴展至全國經營甚至於全球經營,連鎖經營的模式逐漸演化為成熟有效率的商業模式。並以目前國內各種連鎖加盟的模式、制度,進而以實際案例從「產業分析、廠商分析及市場競爭」三個層面來探討。

    ★以非常生活化的相關範例代替枯燥的理論來說明「連鎖經營」的理論與實用性,並介紹「連鎖經營」實務上的案例,傳達「連鎖經營」的觀念又避免使用枯燥的學術性用語,協助各高中職學生及早接觸並了解「連鎖經營」相關知識。

    ◆本書以輕鬆、有趣的撰寫風格,以生活、時事、新聞、案例來取代定義、原理、原則,將看似複雜的連鎖經營結構以豐富的範例代替枯燥的理論,說明其理論與實務應用。

    ◆本書以投影片教學為架構,每一頁即為一張投影片的概念,每一頁就是一個獨立主題,內容亦前後連貫,教學過程更生活化、趣味化,並能與學生作互動。

    ◆使學生能從「注重實例學習,培養實務體驗能力」;並配合時事及個案研究方式進行,提昇學生興趣。

    ◆期中、期末可搭配分組討論、選定主題、蒐集資料、簡報製作及上台報告,進行專題實作活動,最後成果並能上傳學習歷程。
    More
    More
    單元1:連鎖加盟概說
    單元2:CIS:企業識別
    單元3:企業總部
    單元4:加盟端
    單元5:店長
    單元6:展店選址
    單元7:通路為王
    單元8:個案分析asnd 單元1:連鎖加盟概說
    單元2:CIS:企業識別
    單元3:企業總部
    單元4:加盟端
    單元5:店長
    單元6:展店選址
    單元7:通路為王
    單元8:個案分析askw 單元1:連鎖加盟概說
    單元2:CIS:企業識別
    單元3:企業總部
    單元4:加盟端
    單元5:店長
    單元6:展店選址
    單元7:通路為王
    單元8:個案分析
    More
    More

    Details

    Released
    2022/10/31
    Language
    Traditional Chinese
    File format
    PDF: Fit in large screen
    Provide Adobe DRM
    Provide PDF
    Offer DRM free license
    No
    ID
    341934
    ISBN
    9786263243682
    Released
    2022/09/16
    Language
    Traditional Chinese
    Pages
    208
    ID
    510846
    ISBN
    9786263242722

    Buy products firstAnd download app to watch

    Details

    See more 碁峰資訊

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