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    6. 富貴本無種:天下第一俠商的賺錢神話

    富貴本無種:天下第一俠商的賺錢神話

    Author 葉宏君
    Publisher 華夏出版有限公司 /福隆工作坊
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    Released
    2016/02/06
    Language
    Traditional Chinese
    File format
    PDF (11MB), fit in large screen and Pubook
    Pages
    353
    ID
    64290
    ISBN
    978986900733
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    • Intro

    • Chapters

    胡雪巖是晚清時期中國商界的風雲人物,他能夠從一個錢莊的小伙計,暴發成為當時中國最有錢的人,而且還搖身一變,成為顯赫一時的紅頂商人,書寫了一段離奇繽紛的生命歷程。現代人都知道,成功是要靠方法的,那麼,胡雪巖從無到有、白手起家的賺錢的獨門秘訣是什麼呢?
    胡雪巖的五字商訓是:天、地、人、神、鬼。
    對於這五個字,胡雪巖是這樣解釋的:天,為先天之智,是經商之本;地,為後天修為,靠誠信立身;人,為仁義,懂取捨,講究「君子愛財,取之有道」;神,為勇強,遇事果敢,敢闖敢做;鬼,為心機,手法活絡,能「翻手為雲,覆手為雨」。
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    前言
    胡雪巖的發財五字祕訣/

    第一章 眼光 未雨綢繆,搶占先手
    1.多遠的眼光,做多大的生意/
    2.戰略眼光明大勢/
    3.戰術眼光找財源/
    4.不打無準備之仗/
    5.搶先一步,領先一路/
    6.大蒜可以變黃金/
    7.三天成為軍火商/

    第二章 錢商 在商言商,以錢賺錢
    1.錢是賺出來的/
    2.無本也可以做生意/
    3.拆東牆補西牆/
    4.用有限的資金賺無限多的錢/
    5.有了一桶金,還想第二桶/
    6.勇氣成就大事業/
    7.團結一心,鬥敗洋人/

    第三章 明勢 把握機遇,藉勢用力
    1.變化中有商機/
    2.先知先覺不莽撞/
    3.看的準,才能賺的穩/
    4.逮住機遇就別鬆手/
    5.趁勢而為,事半功倍/
    6.藉勢發力,力大無窮/

    第四章 造勢 營造聲勢,做大做強
    1.邊做買賣邊吆喝/
    2.老字號的吆喝術/
    3.有機會就揚名/
    4.有名氣就會有生意/

    第五章 誠信 誠實經營,信譽至上
    1.笨辦法是好辦法/
    2.黃金鏟,白銀鍋/
    3.「胡慶餘堂」的堂訓──「戒欺」/
    4.誠信招來天下客/
    5.寧可賠錢,不可失信/
    6.北有同仁堂,南有胡慶餘堂/

    第六章 膽識 見識過人,勇氣第一
    1.不怕賺不到,只怕不敢賺/
    2.敢將前程做賭注/
    3.該出手時就出手/
    4.小貓當做老虎賣/
    5.思路決定出路/
    6.事事靈活,擅長變通/
    7.這邊吃虧,那邊揀便宜/

    第七章 奮鬥 從無到有,白手起家
    1.少年就識愁滋味/
    2.胡雪巖賺了多少錢/
    3,富貴本無種,男兒當自強/
    4.「徽駱駝」的奮鬥史/
    5.立志在我,成事在人/
    6.「績溪牛」經得起折磨/

    第八章 人緣 籠絡人心,廣結善緣
    1.花花轎兒人抬人/
    2.多個朋友多條路/
    3.徽商的人緣經/
    4.將心比心,以誠換誠/
    5.迎合人也是生意經/
    6.給人掙面子/
    7.抓住對方心理/

    第九章 識人 伯樂慧眼,識才有術
    1.可以不識字,不可不識人/
    2.火眼金睛「看」人才/
    3.只要是人,總有用途/
    4.學習能使自己變成人才/

    第十章 用人 用人不疑,疑人不用
    1.老闆的工作就是用人/
    2.用人就要相信人/
    3.允許人才犯錯誤/
    4.以財攬才,以財待才/
    5.得人心者得人才/
    6.敢用「敗家子」/
    7.用好一個人,做活一門生意/

    第十一章 貴人 借風行船,路路暢通
    1.大樹底下好乘涼/
    2.貴人王有齡:成就錢莊老闆/
    3.貴人左宗棠:成就紅頂商人/
    4.生意不能沒有靠山/
    5.商人穿上黃馬褂/
    6.金錢舖就財富路/

    第十二章 做人 靈活應變,不失原則
    1.東南大俠胡雪巖/
    2.處世要圓/
    3.以德報怨收人心/
    4.有錢大家賺,有酒大家喝/
    5.好運同樣折磨人/
    6.敢與慈禧做買賣/
    7.失敗也英雄/

    第十三章 品德:以德生財,義中取利
    1.胡雪巖是個好孩子/
    2.胡大善人深得民心/
    3.仗義為楊乃武申冤/
    4.顧客乃養命之源/
    5.全心全意為顧客服務/
    6.利從義中取/
    7.「胡慶餘堂」行善求名/

    第十四章 情義 三教九流,為我所用
    1.彭玉麟法外開恩/
    2.沒有擺不平的人/
    3.收服江湖朋友/
    4.做生意要算人情帳/

    胡雪巖小傳/
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    Details

    Released
    2016/02/06
    Language
    Traditional Chinese
    File format
    PDF: Fit in large screen
    Provide Adobe DRM
    Provide PDF
    Offer DRM free license
    No
    ID
    64290
    ISBN
    978986900733

    天地人神鬼

    賺錢

    經商

    胡雪巖

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