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    5. 大師輕鬆讀 NO.783 贏一時也贏未來

    大師輕鬆讀 NO.783 贏一時也贏未來

    5.0分,1 ratings
    Publisher 大師輕鬆讀 /大師輕鬆讀股份有限公司
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    2020/08/12
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    NO.783 贏一時也贏未來|中英對照
    企業兼顧短期績效與長期投資的經營智慧
    Winning Now, Winning Later
    How Companies Can Win in the Short Term While Investing for the Long Term

    原書作者:大衛.M.寇特(David M. Cote)

    ★迪士尼前執行長Robert Iger等名人推薦
    ★亞馬遜網路書店排行榜暢銷書
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    重點導讀 企業兼顧短期績效與長期投資的經營智慧
    短期績效和未來投資看似衝突,但並不違背。你必須同時追求這兩個目標,你的組織才有辦法從競爭中脫穎而出,你也應該利用短期結果來驗證你是走在正確的長期道路上。

    Principle 1 真正了解你的業務和會計作業
    為了同時取得亮眼的短期和長期成果,你首先要學會以更嚴格和苛刻的方式來思考你的業務。你必須在財務控制上要求誠實透明,才能從中學習如何同時從事兩件相互衝突的事情。要與你的未來進行真正的對話,你必須解決那些顯而易見卻被刻意忽略的問題,正視如何才能改善你的流程,並且終結任何阻礙你前進的文化衝突。 7
    行動 1 摒除智識上的怠惰
    行動 2 做好今天和明天的計畫
    行動 3 解決重大威脅
    行動 4 關注你的流程

    Principle 2 投資未來,但別過度
    想要成長,你需要吸引和留住優秀的領導人才──但別太多。接著就能進行投資決策來確保未來的成長和擴張。取得投資資金的最好方法,是在壯大公司的同時維持固定成本不變。這將大幅提高你達成短期績效和長期績效的能力。你要大膽追求成長。
    行動 5 營造高績效文化
    行動 6 培養領導者──但別太多
    行動 7 大膽追求成長

    Principle 3 拓展業務,但維持固定成本不變
    未來幾年無可避免是艱難的時期,此時保持短期和長期兩種做法極為重要。如果你能以不同方式思考,並且持續投資未來,那麼等到一切回歸正軌,你就能創造出爆炸性的業績。你的目標應該是協助你的團隊和你的組織在任何時期都有優異表現。
    行動 8 不斷升級你的投資組合
    行動 9 掌控衰退
    行動 10 安排領導團隊接班

    延伸閱讀 短期目標,長期視野
    營收持續成長的公司,不會有刻板、缺乏彈性的5年計畫,這些公司把心力放在以有利潤的方式,執行短期目標。同時,它們也會不斷關注可能的長期發展。
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    Released
    2020/08/12
    Language
    Traditional Chinese
    File format
    PDF: Fit in large screen/EPUB: Fit in all devices
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    202271

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    經營

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    大師輕鬆讀

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