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    6. 剩者為王─誰說動物不懂經濟學

    剩者為王─誰說動物不懂經濟學

    5.0分,1 ratings
    Author 王汝中
    Publisher 紅螞蟻圖書 /知青頻道出版有限公司
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    Released
    2017/08/24
    Language
    Traditional Chinese
    File format
    PDF (31MB), fit in large screen and Pubook
    Pages
    256
    ID
    104433
    ISBN
    9789866030475
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    世界經濟命懸一線,企業全面告急。
    經濟寒流來襲,是抓住機遇,適時發展,還是等待「春暖花開」,選擇「冬眠」?

    21世紀企業必修的新課程——動物經濟學。
    史上第一本系統深入研究 「企業寒冬」及企業如何「過冬」的專著。

    以動物為師,學習企業過冬的生存法則。

    作者用仿生學的特別視角,生動準確地分析了各種動物的過冬本領及對應的53種企業的過冬哲學及方法。實為企業家、管理者、財經研究人士的「過冬」必備!

    如何做經濟危機下的「剩」者和勝者?是每個企業人,每個職場人,都要專注的問題!

    ★ 以動物為師,企業過冬的「道」:
    以蜂王為中心——重視領導者的作用;鳥雀換上厚羽毛——提前預備過冬的「防寒服」;蝙蝠倒掛——保證核心競爭力;冰蛇過冬——挖掘產品新用途。

    ★ 以動物為師,企業過冬的 「法」:
    燕子出國——走出去,開拓新的經濟沃土;角馬遠徙 ——跨區域經營拼的是實力;稚魚洄游——立足差異化市場;馴鹿南遷——放棄不賺錢產品。

    ★ 以動物為師,企業過冬的「術」:
    怕光的鼴鼠——建立經濟根據地;避債蛾的口袋——找棵大樹好乘涼;天牛的隧道——通向創新市場;蜣螂「推糞球」—— 有足夠的技術儲備才能走的更遠。
    More
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    目錄
    原書名: 以動物為師:向動物學習企業過冬的生存法則
    編輯序
    前言
    第一章 寒流侵襲,經濟嚴冬真的來了!
    第二章 吹響防寒的號角,這個冬天企業該如何度過?
    第三章 學聰明的動物,準備過冬的棉衣
    第四章 學勤勞的動物,儲備過冬的糧食
    第五章 學勇敢的動物,不停地遷徙
    第六章 學最懶的動物,適時冬眠
    第七章 學愛心的動物,養育蟲卵過冬
    第八章 學智慧的動物,找一塊安全地帶
    第九章 剩者為王的過冬精神
    第十章 嚴冬遲早過去,做好迎接春天的準備
    More
    王汝中
    企管顧問、專欄作家。
    規劃創辦新事業已超過120家,輔導各類企業轉型突破將近500家,足跡遍及台灣各縣市、大陸各省、東南亞地區。
    著有《不虧本的智慧》等書。
    More

    Details

    Released
    2017/08/24
    Language
    Traditional Chinese
    File format
    PDF: Fit in large screen
    Provide Adobe DRM
    Provide PDF
    Offer DRM free license
    No
    ID
    104433
    ISBN
    9789866030475

    企業

    經濟學

    Buy products firstAnd download app to watch

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