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    5. 多媒體概論(第七版)-數位世代的影音、動畫、架站與新媒體

    多媒體概論(第七版)-數位世代的影音、動畫、架站與新媒體

    Author 鄭苑鳳、吳燦銘
    Publisher 博碩文化
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    Released
    2016/05/29
    Language
    Traditional Chinese
    File format
    PDF (67MB), fit in large screen and Pubook
    Pages
    408
    ID
    139175
    ISBN
    9789864341153
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    • Intro

    • Chapters

    在電腦科技蓬勃發展的今日,電腦或行動裝置對多媒體的處理能力也大為增加,朝向更多元與創新的趨勢邁進,而多媒體專業人才亦成為最耀眼的職業之一。本書結合理論與實務,全方面介紹多媒體理論與實際應用層面:在理論層面以認識多媒體概念導入,介紹多媒體軟體與檔案格式、色彩的原理等部份,讓使用者先有基本的理論基礎後,再以現在最流行的多媒體軟體實作說明,讓使用者熟悉各項軟體的操作功能,紮實培養專業的多媒體人才。
    【本書內容規劃】
    1.多媒體素材與基礎:從多媒體技術發展與現代生活的關連性談起,介紹多媒體的組成素材、媒體特性。主題包括:文字媒體、影像媒體、音訊媒體、視訊媒體及動畫媒體等,並藉應用實例來提升讀者對多媒體創作的興趣。
    2.多媒體設計與實作:強調軟體實作,並以多樣化的範例來進行講解,主題包括:影像處理設計、視訊剪輯製作、2D/3D動畫實務、網站設計、數位學習…等,引導讀者將所學會的相關技術,進行更生動及多元化的應用。 
    3.多媒體應用與發展:結合多媒體網路行銷工具,例如:網路廣告、電子報、廣播、部落格及Facebook…等,將商品、服務等訊息傳達給消費者,以期將行銷發揮到最佳的效果。
    【本書特色】
    ◎大量圖片豐富了閱讀視覺,透過示意圖和表格的整理,更容易理解書中知識。
    ◎新版除了將軟體升級及資訊更新外,並將原書作更精實的調整;隨附光碟收錄完整範例,操作超Easy。
    ◎增加Web 3.0時代的新媒體單元,包括社群網路-Instagram、網路電視(iPTV/SmartTV)、新媒體與行動裝置、新媒體與大數據;電子書設計製作、微電影行銷…等。
    ◎可作為多媒體設計或多媒體實作相關課程的教材,幫助快速建立多媒體領域基礎知識。
    More
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    PART 1 多媒體素材與基礎
    CH01 多媒體技術發展與現代生活
    CH02 龍飛鳳舞的文字媒體
    CH03 美不勝收的影像媒體
    CH04 感動心靈的音訊媒體
    CH05 聲光十足的視訊媒體
    CH06 創意無限的動畫媒體

    PART 2 多媒體設計與實作
    CH07 影像處理設計大師–Photoshop CC
    CH08 視訊剪輯製作–體驗會聲會影X8
    CH09 Flash CC動畫設計輕鬆學
    CH10 3ds Max動畫設計實務

    PART 3 多媒體應用與發展
    CH11 數位學習
    CH12 網站設計實務–Dreamweaver CC
    CH13 多媒體網路行銷導論
    CH14 Web 3.0時代的新媒體旋風
    More
    More

    Details

    Released
    2016/05/29
    Language
    Traditional Chinese
    File format
    PDF: Fit in large screen
    Provide Adobe DRM
    Provide PDF
    Offer DRM free license
    No
    ID
    139175
    ISBN
    9789864341153

    數位世代

    動畫

    影音

    多媒體

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