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    5. 行動行銷的12堂關鍵必修課
    社群‧APP‧LINE‧大數據‧抖音‧元宇宙‧Mobile SEO‧GA到GA4

    行動行銷的12堂關鍵必修課

    Author 胡昭民 著、ZCT 策劃
    Publisher 博碩文化
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    Released
    2022/05/18
    Language
    Traditional Chinese
    File format
    PDF (108MB), fit in large screen and Pubook
    Pages
    464
    ID
    306883
    ISBN
    9786263331051
    Provide Adobe DRM
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    Offer DRM free license
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    Buy products firstAnd download app to watch

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    庫存
    • Intro

    • Chapters

    ✪數位時代的高效行動行銷力,創造數位消費的新商機
    ✪打動人心的營銷新策略,將行銷力最大化的實戰祕笈
    ✪電商發展的新趨勢,行動行銷躍升為數位行銷新課題
    ✪重點行銷Tips、章末練習回顧,強化學習與深入思考


    行動商務是電商發展最新趨勢,行動商務最簡單的定義,就是行動通訊結合電子商務的一種資訊化商業服務。

    您要如何利用行動行銷拓展新市場?
    如何利用行動裝置的行銷策略來賺錢?
    有哪些資源配套能分析運用?
    又需要學習哪些行動行銷的技能?

    本書適用於對行動行銷感興趣的讀者,不管是行銷人員、開店老闆、社群管理員、網站設計和產品企劃人員、App開發者以及相關網際網路從業人員,書中包含了最詳盡行動行銷的觀念解析,完整且詳實介紹行動行銷相關議題、重要觀念及最新行動行銷工具。

    精彩篇幅包括:
    *新眼球經濟的行動行銷黃金入門課
    *App抓住的行動商機與滾滾錢潮
    *讓營收翻倍的行動創新科技與應用
    *觸及率翻倍的行動社群行銷關鍵心法
    *成長駭客必修的熱門行銷宮心計
    *地表最強的全通路銷售法則
    *邁向成功店家捷徑的LINE超級賺錢術
    *指尖下的大數據淘金術與智慧行銷
    *買氣紅不讓的行動影音與抖音行銷攻略
    *打造美好行動體驗的響應式網頁設計(RWD)
    *集客瘋潮的Mobile SEO與語音搜尋贏家密笈
    *網路大神的數據分析神器-GA到GA4
    *老鳥鐵了心都要懂得最夯行動行銷專業術語
    More
    More
    Chapter 01 新眼球經濟的行動行銷黃金入門課
    Chapter 02 App抓住的行動商機與滾滾錢潮
    Chapter 03 讓營收翻倍的行動創新科技與應用
    Chapter 04 觸及率翻倍的行動社群行銷關鍵心法
    Chapter 05 成長駭客必修的熱門行銷宮心計
    Chapter 06 地表最強的全通路銷售法則
    Chapter 07 邁向成功店家捷徑的LINE超級賺錢術
    Chapter 08 指尖下的大數據淘金術與智慧行銷
    Chapter 09 買氣紅不讓的行動影音與抖音行銷攻略
    Chapter 10 打造美好行動體驗的響應式網頁設計(RWD)
    Chapter 11 集客瘋潮的Mobile SEO與語音搜尋贏家密笈
    Chapter 12 網路大神的數據分析神器– GA到GA4
    Appendx A 老鳥鐵了心都要懂得最夯行動行銷專業術語
    More
    More

    Details

    Released
    2022/05/18
    Language
    Traditional Chinese
    File format
    PDF: Fit in large screen
    Provide Adobe DRM
    Provide PDF
    Offer DRM free license
    No
    ID
    306883
    ISBN
    9786263331051

    社群行銷

    數據分析

    App

    行動商務

    行動行銷

    Buy products firstAnd download app to watch

    Details

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