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    6. 魔鬼說服術
    16個讓人無法說“No”的深層影響力法則

    魔鬼說服術

    Author 孫豆豆
    Publisher 菁品文化
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    Released
    2010/07/01
    Language
    Traditional Chinese
    File format
    EPUB Reflowable (1MB), fit in all devices and Pubook
    Pages
    381
    ID
    314765
    ISBN
    9789866404658
    Provide Adobe DRM
    Does not provide EPUB (Not provided by the publisher)
    Offer DRM free license
    No

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    庫存
    • Intro

    • Chapters

    • Author

    說服是一種成就
    無論你願意與否,說服別人是生活中無法避免的現實。你要和老闆商量加薪;與陌生人商定買房的價錢;與朋友商量去哪裡吃飯;或是與孩子商定何時關燈睡覺……這些都是在說服別人。
    你所有的說服能力,已經不足以應付這個煩亂不堪的現實生活——你只會用一種或是幾種最習慣的方式去說服別人,說服技巧中的韌性也在慢慢地消失。
    《魔鬼說服術》這本書,就是針對這種情況而特別撰寫的。無論你是從事行銷、服務,還是進行內部溝通,或是處理與朋友、與家人的關係……這裏都有你一直在尋找的答案。
    《魔鬼說服術》的最終目的,是讓別人明白你的看法、同意你的觀點、做你想讓他們去做的事情,或者僅僅是簡單地同意你。在這本書裏,你將學會這門技能。
    通過這本書,你將逐漸被激勵去改變你的思考方式和與別人溝通的方式。你被要求去做事,去採取行動,並且你將去做的這些事情——與其說是自己被說服去行動,還不如說是主動的行動,並且,你喜歡這種方式。
    本書的重點和特色,是呈獻給讀者16個非常實用、實在的說服法則。可以廣泛地應用於任何情境之中。例如,工作職場中的同事互動、上下級溝通;商場上的推銷、談判;個人關係中的朋友交流或應聘面試;居家生活中的家人互動、子女教育;其他如消費殺價、事故糾紛等。
    這些法則要是應用得當的話,可以讓被說服者像被“魔鬼附身”一樣,聽從你的任何指揮。
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    第一章 一分鐘說服:一門創造機會和把握時機的藝術
    第二章 相似原理:利用彼此間的相似因素說服對方
    第三章 改變位置:讓對方變被動接受為主動思考
    第四章 反覆強調:通過加深印象說服對方
    第五章 反面襯托:大肆渲染負面結果使你的理由更有分量
    第六章 羅列理由:用“一千個理由”說服對方
    第七章 刺激情緒:巧妙刺激對方的隱衷達到說服的目的
    第八章 間接說服:利用對方感興趣的人或事說服對方
    第九章 認同心理:一開始就引導對方朝贊同的方向前進
    第十章 混淆目標:把你的希望和願望變成對方的
    第十一章 突出重點:通過強調最大最關鍵的理由說服對方
    第十二章 利益互換:以給對方好處的方式說服對方
    第十三章 製造氣氛:通過給對方心理施壓來增強說服力
    第十四章 巧送臺階:給對方體面的藉口有助於說服對方
    第十五章 締結同盟:強調彼此是為共同的目標而努力
    第十六章 追隨潮流:利用同步或攀比心理說服對方
    第十七章 換位思考:最高的境界是用關心的方式說服對方
    第十八章 說服中的禁忌——那些讓說服力大打折扣的錯誤
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    孫豆豆
    畢業於國立大學,從事保險業務工作多年,現從事行銷業務教育訓練,具有專業且獨到的說話見解,本書為其多年心血。
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    Details

    Released
    2010/07/01
    Language
    Traditional Chinese
    File format
    EPUB: Fit in all devices
    Provide Adobe DRM
    Does not provide EPUB (Not provided by the publisher)
    Offer DRM free license
    No
    ID
    314765
    ISBN
    9789866404658

    孫豆豆

    Buy products firstAnd download app to watch

    Details

    See more 菁品文化

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    超級情緒整理術(暢銷修訂版)

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