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  5. 廣告行銷與傳播

廣告行銷與傳播

Author 田宜彩;田怡;周海濤
Publisher SJpublish /無限穿越
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Released
2024/01/23
Language
Traditional Chinese
File format
PDF (18MB), fit in large screen and Pubook
Pages
128
ID
420185
ISBN
9787531477341
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《廣告行銷與傳播》是在當今資訊化進入全媒體的背景下，在廣告專業教學綜合改革的基礎上，將現代廣告行銷與傳播的手段與方法導入視覺傳達設計教學之中。《廣告行銷與傳播》以實踐課程的一種方式出現，以調研、理論研究、廣告創意、行銷手段為研究基礎，通過專業實踐教學中的訓練，加強廣告創意與實踐的應用，以資訊傳遞為手段，培養學生全方位的思維模式。

Details

Released
2024/01/23
Language
Traditional Chinese
File format
PDF: Fit in large screen
Provide Adobe DRM
Yes
Offer DRM free license
Yes
ID
420185
ISBN
9787531477341

Buy products firstAnd download app to watch

Details
　　

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