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    6. 指尖下的對決 - 電競行銷與新媒體傳播

    指尖下的對決 - 電競行銷與新媒體傳播

    Author 中華民國電子競技運動協會
    Publisher 台科大圖書
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    Released
    2024/05/02
    Language
    Traditional Chinese
    File format
    PDF (100MB), fit in large screen and Pubook
    Pages
    169
    ID
    436603
    ISBN
    9789864558070
    Provide Adobe DRM
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    指尖下的對決:電競行銷與新媒體傳播

    Author CTESA中華民國電子競技運動協會
    Publisher 台科大圖書
    Share
    Released
    2019/04/26
    Language
    Traditional Chinese
    Pages
    168
    ID
    558817
    ISBN
    9789864558070
    DRM
    NT$350
    紙本書
    NT$315
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    • Intro

    • Chapters

    電子競技是一條相當廣闊的路,作者希望當孩子們因為興趣而選擇電子競技這條路時,不只是有一心想要成為電競職業選手的孩子,而是更多的孩子因為喜歡這個產業而加入其中。希望能給孩子一個夢想,同時給他們實踐夢想的可能,孩子可能是想要成為一流的戰術分析師、或是成為一個硬體的研發人員、也可能是對遊戲的美術設計感興趣、甚至想要成為世界上首屈一指的遊戲設計師。
    第一期的教科書以電競產業的歷史脈絡為主,介紹電子競技的發展過程與面臨的困境。第二期教科書的內容主要是介紹產業,結合過往協會舉辦各項賽事的經驗,成為「學界+業界」雙軌教學模式的電競產學合作最佳示範,再配合完整的產業介紹與賽事介紹的教材內容,能讓孩子們對電競產業有一個全面且宏觀的認知。先具備對電競產業的認識,才能進一步在各個領域中找尋自己喜愛的方向,然後進一步探索,培養自己的競爭力。

    本書特色:
    1.從產業介紹電子競技全貌
    2.台灣電子競技專班指定用書
    3.從大型運動賽事到電視台窺探電競全貌
    4.淺顯易懂的圖說介紹,更能快速理解電競產業
    5.數十家電競、遊戲產業龍頭一致推薦
    More
    More
    單元1 電競賽事與發展趨勢
    單元2 電競行銷與遊戲美術
    單元3 電競硬體設備週邊
    單元4 電競節目與媒體傳播
    單元5 電競戰隊與選手後勤
    More
    More
    • Intro

    • Chapters


    1.從產業介紹電子競技全貌

    2.台灣電子競技專班指定用書

    3.從大型運動賽事到電視台窺探電競全貌

    4.淺顯易懂的圖說介紹,更能快速理解電競產業

    5.數十家電競、遊戲產業龍頭一致推薦


    More
    More


    單元1 電競賽事與發展趨勢

    單元2 電競行銷與遊戲美術

    單元3 電競硬體設備週邊

    單元4 電競節目與媒體傳播

    單元5 電競戰隊與選手後勤


    asnd

    單元1 電競賽事與發展趨勢
    單元2 電競行銷與遊戲美術
    單元3 電競硬體設備週邊
    單元4 電競節目與媒體傳播
    單元5 電競戰隊與選手後勤

    askw


    單元1 電競賽事與發展趨勢

    單元2 電競行銷與遊戲美術

    單元3 電競硬體設備週邊

    單元4 電競節目與媒體傳播

    單元5 電競戰隊與選手後勤


    More
    More

    Details

    Released
    2024/05/02
    Language
    Traditional Chinese
    File format
    PDF: Fit in large screen
    Provide Adobe DRM
    Provide PDF
    Offer DRM free license
    No
    ID
    436603
    ISBN
    9789864558070
    Released
    2019/04/26
    Language
    Traditional Chinese
    Pages
    168
    ID
    558817
    ISBN
    9789864558070

    台科大

    勁園

    電競

    電子競技

    Buy products firstAnd download app to watch

    Details

    See more 台科大圖書

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    See more 台科大圖書

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