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    6. 漂亮家居 3月號/2021 第241期

    漂亮家居 3月號/2021 第241期

    Publisher 城邦文化 /麥浩斯
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    Released
    2021/03/04
    Language
    Traditional Chinese
    File format
    PDF (33MB), fit in large screen and Pubook
    Pages
    156
    ID
    226076
    ISBN
    4717702901981
    Provide Adobe DRM
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    All Issues 漂亮家居Found 122 match

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    甜品冰店創業經營學
    開店致勝完全制霸‧食材×顏值×行銷×創新
    根據估計,台灣冰品市場每年有超過30億的商機,近期更陸續有許多冰店品牌快速展店,本期商空特輯從甜品冰店的發展與趨勢做深入剖析,並以「冰品食材」與「顏值商品」、「行銷宣傳」、「創新菜單」為分類,探究全台21家最夯名店的經營思維,並挖掘他們如何以創新提升品牌價值。同時採訪了學者、餐飲顧問、食物設計師等,歸納出甜品冰店的開店策略。

    Chapter 01 台灣冰店的發展與變化
    Part1-1 甜品冰店的潮流趨勢
    01 浮誇造型、頂部裝飾結合空間氛圍──李長潔
    Part1-2創意甜品冰店的流派
    Part1-3創意甜品冰店的品牌經營術
    01 從大眾熟悉口味創造差異化──魏昭寧
    02 設備、冰磚、口味三位一體,讓刨冰更道地──張宗本
    03 運用主題設定、拆解、重組基礎概念──包周
    04 改變食材切法、排列與盛裝器皿──盧怡安
    05 跨界聯名持續鑽研冰品新口味──李豫
    06 以冰淇淋職人為定位,堅持創新口味做出品牌價值──陳謙璿
    07 一家冰店做成永康街地標,原創芒果冰布局下個20年──羅駿樺

    Chapter 02 嚴選全台特色風格冰店
    Part2-1 冰品食材取勝
    01 ICE MONSTER
    02 N-Ice Taipei
    03 たまたま慢食堂
    04 八時神仙草
    05 春美冰菓室
    06 覓糖『黑糖粉粿』
    07 綠皮開心果Pistacchio
    Part2-2顏值商品取勝
    08 Deux Doux Crèmerie, Pâtisserie & Café
    09 朝日夫婦
    Part2-3行銷宣傳取勝
    10 mimi köriミミ-小秘密
    11 奇維奇娃cheevit cheeva
    12 昭和浪漫冰室
    13 新濱‧駅前│春田氷亭
    14 點冰室‧ジャビン
    Part2-4創新菜單取勝
    15 Kakigori Toshihiko日式氷專賣店
    16 小涼院霜淇淋專門店
    17 老喬冰菓室
    18 金雞母JINGIMOO
    19 清水堂
    20 貨室甜品
    21 晴子冰室

    Chapter 03 甜品冰店的經營策略
    甜品冰店開店計畫"
    More
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    Details

    Released
    2021/03/04
    Language
    Traditional Chinese
    File format
    PDF: Fit in large screen
    Provide Adobe DRM
    Provide PDF
    Offer DRM free license
    No
    ID
    226076
    ISBN
    4717702901981

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    Buy products firstAnd download app to watch

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