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    5. 旅@天下 2016/07月號
    IPW交易狂歡節 美國2021目標破億國際旅客

    旅@天下 2016/07月號

    Publisher 欣傳媒 /欣傳媒股份有限公司
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    2016/07/05
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    72839
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    美國旅展IPW在美國紐奧良盛大舉行,全球有逾70國、1,100多家供應商參展,吸引逾6,400名採購商、業者等旅遊專業人士與媒體,與美國各州旅遊局、觀光產業單位,就美國旅遊市場、建設與景點最新發展亮點,與明年元件價格等資訊進行交流,預計將創造47 億美元的觀光產值、逾880 萬的國際旅客。
    阿里巴巴等巨頭到雨後春筍航的新興科技公司,大型到小型業者紛紛搶進旅遊市場,激烈競爭加上行動應用與自由行比例攀升,需求市場競合,元件成本不斷墊高、利潤愈來愈薄,操作難度加遽,讓旅行社OP 搖頭嘆氣。
    歐美OTA 巨頭,持續透過併購求生存,中國大陸同樣走抱團取暖路線,並朝上下游、線上線下融合方向,以期突破瓶頸,萬達旅業投資即預測,未來旅行社主要從目的地娛樂消費整合中獲利,慢生活、深體驗,將成旅行主流。各方觀點解析,請看本期報導
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    封面故事COVER STORY
    • .IPW交易狂歡節 美國2021目標破億國際旅客
    封面故事Plus COVER STORY Plus
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    • .新增航線、郵輪港 日本Inbound榮景可期
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    .台灣送客再破12萬 立山黑部頒感謝狀╱花卷溫泉88週年慶 岩手推定期包機╱旭川推廣四季觀光 花田、夏祭迎遊客╱台中—大分定期包機 9月啟航
    旅遊地JOURNEY
    .西樵山國藝影視城 詠春夢工廠尋奇
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    Released
    2016/07/05
    Language
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