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    6. 業務代表實戰平台
    30個實戰範例讓您累積推銷經驗

    業務代表實戰平台

    5.0分,3 ratings
    Author 黎守明
    Publisher 蓋登氏管理顧問公司
    Follow Save Saved Share
    Released
    2014/07/07
    Language
    Traditional Chinese
    File format
    PDF (7MB), fit in large screen and Pubook
    Pages
    229
    ID
    33601
    ISBN
    9789579866972
    Provide Adobe DRM
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    Buy products firstAnd download app to watch

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    NT$220
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    • Intro

    • Chapters

    • Author

    Salesman一天都不能逃避的主題,因為您每天的推銷實戰都要面對它。
      Salesman的推銷實戰生涯中,有一些每天都會面臨的課題,例如「獲取客戶的好感」、「引起客戶注意」、「客戶不需要」、「客戶很忙」、「客戶沒預算」、「別家比較便宜」、「讓我再考慮」……等,這些課題您是無法逃避的,也是專業業務代表展現實力的場合。
      「業務代表實戰平台」是針對每個推銷步驟必將面臨的棘手問題,找出的有效實戰對應技巧,期望它能增益您的推銷實戰能力。
    業務代表實戰平台分為「技巧平台」及「資源平台」。
      「技巧平台」讓您精進專業推銷skill,「資源平台」上的30個實戰範例讓您累積推銷經驗,歡迎試讀。。
      下面是實戰平台的11個構面:
    Phase 1推銷準備平台
    Phase 2初次接觸客戶
    Phase 3促使客戶決定改變
    Phase 4確認客戶需求
    Phase 5產品說明實戰平台
    Phase 6展示技巧實戰平台
    Phase 7異議處理實戰平台
    Phase 8締結技巧實戰平台
    Phase 9客戶關係保護平台
    More
    More
    Phase 1推銷準備平台
    Phase 2初次接觸客戶
    Phase 3促使客戶決定改變
    Phase 4確認客戶需求
    Phase 5產品說明實戰平台
    Phase 6展示技巧實戰平台
    Phase 7異議處理實戰平台
    Phase 8締結技巧實戰平台
    Phase 9客戶關係保護平台
    More
    作者 黎守明
    輔大企管 日本FuJi Xerox 研修策略規畫二年
    現任 蓋登氏管理顧問公司 總經理
    曾任 台灣Xerox 綜企處長
    松誼企管協理
    著 有:高階主管VIP經營訓練指引、中階主管NMW管理訓練平台
    訓經理Manual及訓練管理規程、業務訓練講師技巧等實務著作.
    課程設計:指導開發設計數百課程,包括階層別管理訓練、行銷、推銷技巧、
    策略規畫等.
    More

    Details

    Released
    2014/07/07
    Language
    Traditional Chinese
    File format
    PDF: Fit in large screen
    Provide Adobe DRM
    Provide PDF
    Offer DRM free license
    No
    ID
    33601
    ISBN
    9789579866972

    初次接觸客戶

    締結技巧

    產品說明技巧

    展示技巧

    推銷

    Buy products firstAnd download app to watch

    Details

    See more 蓋登氏管理顧問公司

    More

    診斷策略— 公司總體策略有用嗎﹖

    診斷策略— 您的競爭優勢策略是真的嗎﹖

    策略診斷—診斷差異化策略

    策略診斷—您能回應趨勢嗎﹖

    願景導向的戰略計畫實作

    診斷策略—您的策略是真策略嗎﹖

    推銷診斷—你的推銷開場白有威力嗎?

    推銷診斷—你的推銷開場白有威力嗎?

    推銷診斷—銷售人員的自我介紹法

    推銷診斷—銷售人員的自我介紹法

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    產品文案的撰寫技巧與下標題訣竅

    推銷診斷—推銷過程能呼應客戶的期待嗎?

    專業推銷技巧—把特性轉換成利益的技巧

    專業推銷技巧— 異議處理

    推銷診斷—初見客戶30秒把您自己行銷出去

    推銷診斷—診斷詢問的技巧

    推銷診斷—推銷時您傾聽了嗎?

    推銷診斷—Presentation的4原則3步驟

    推銷診斷— 異議處理技巧

    推銷診斷—銷售人員的自我介紹法

    推銷診斷—銷售人員的自我介紹法

    推銷診斷—推銷過程能呼應客戶的期待嗎?

      

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