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    5. 大師輕鬆讀 No.323 52週的人脈計畫
    創意思考

    大師輕鬆讀 No.323 52週的人脈計畫

    5.0分,1 ratings
    Publisher 大師輕鬆讀 /大師輕鬆讀股份有限公司
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    Released
    2009/04/09
    Language
    Traditional Chinese
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    Pages
    65
    ID
    9774
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    52週的人脈計畫
    The 29% Solution

    經營人脈僅僅29%的人能做好,把它變成專案一步步實行,輕鬆擺脫競爭對手!
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    本期目錄:

    第1部分:開創未來
    第2部分:拓展人脈
    第3部分:加倍努力
    第4部分:讓時間花得有價值
    第5部分:主導訴求的傳播
    第6部分:成為專家
    第7部分:善用自己的成功故事
    第8部分:做其他人不做的事情


    主題看板:

    29%的解決方案(The 29% Solution)

    一份針對全球BNI商聚人2,200名成員的調查顯示:87%的人在大學時並沒有上過有關人脈的課程。然而另一份針對全球3,800多名商界人士的調查卻顯示:73%的人認為他們大多數的業務是透過關係而完成的。很多人雖然有很強的業務能力,但是卻不知道怎樣經營自己的人脈網絡,以及如何發展與善加運用。明思納說道:「有些人天生善於經營人脈,而有些人則不然。用我喜歡的一個比喻來說,大多數人在經營人脈時就像在打獵一樣,他們總是想打到最大的獵物。但事實上打造人脈更像是種地,關係需要培養才能建立起來。」

    著名的「六度分隔」理論(Six Degrees of Separation,直接認識的朋友屬於第1度分隔,每多1個人轉介就增加1度)說明世界上任何兩個人之間,平均只相隔了6層朋友關係。這個理論雖然說明了人脈的力量是無遠弗屆的,但是在實際測驗時,卻只有29%的人可以成功透過6層朋友的關係找到目標對象,換句話說,剩下的71%的人並不適用這套理論。同樣地,據統計也只有大約29%的企業有效經營人脈。然而,本期作者明思納認為經營人脈的技巧是可以學習得來的。明思納為了要幫助每個人都能享有人際網絡帶來的好處,設計了一套「29%的解決方案」。只要運用這套52週的人脈拓展策略,就能設定可以透過人脈實現的目標,並制定計畫來達成目標。

    線上人脈社群(Online Networking Community)

    人脈社群網站可以串連起人與人的關係網絡,幫助用戶穿透企業組織重圍。人脈社群網站與交友網站最大的不同,在於可以先幫用戶找到想合作的對象,並且讓用戶知道與目標對象之間有哪些共同的朋友,可以作為聯絡的橋梁。透過熟人或共同朋友代為邀約,受邀對象的回覆率與合作機會就會比較高。

    人脈社群網站也像拍賣網站一樣會為個人建立一套信用評價機制。用戶在人脈社群網站上的朋友可以投票決定對該用戶的信任指數,信用評價愈高,對與他人合作或建立關係就愈有利。實際登入這些人脈社群網站就會發現,即使在網站上只認識兩個人,透過朋友背後的人脈,每增加一個分隔度,能認識聯絡的人數也會成幾何級數成長,增加能運用的人脈庫。

    線上人脈的最大優勢之一,就是可以同時雙向連結求職者與求才者。全世界最大的商務人脈網站LinkedIn.com在2003年5月成立,會員數以驚人的速度成長。LinkedIn.com也開始運用人脈的優勢增加不同的獲利模式。LinkedIn.com共同創辦人兼執行長霍夫曼(Reid Hoffman)說:「每個人都知道,最好的工作來自於人脈網絡。」LinkedIn.com已開始向在網站上刊登求職廣告的人收取廣告費用,未來還有更多管道可以靠介紹會員互相認識、交換參考資訊獲利。
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    Released
    2009/04/09
    Language
    Traditional Chinese
    File format
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    ID
    9774

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