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  6. 醫療行銷管理－圖解大健康產業商業模式(第二版)

醫療行銷管理－圖解大健康產業商業模式(第二版)

Author 陳銘樹、 郭恒宏
Publisher CHWA /全華圖書股份有限公司
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Released
2023/08/01
Language
Traditional Chinese
File format
PDF (71MB), fit in large screen and Pubook
Pages
374
ID
393992
ISBN
9786263286047
Provide Adobe DRM
PDF provided, EPUB not provided
Offer DRM free license
No
DRM
NT$398
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Standard NT$530
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坊間有關行銷的書籍甚多，但專門探討醫療產業或大健康產業的書尚且不足，尤其本書是以圖解的方式，教導並展示商業模式的每一個步驟，並多以醫療產業的個案做為實務案例分享，作為行銷管理的參考工具書。
本書精簡扼要傳達醫療行銷完整的知識與技能，可協助讀者打好「醫療行銷管理」的根基，並教導「大健康商業模式」的理論與實務，以提升讀者們未來在職場就業與晉升的競爭能力。

Details

Released
2023/08/01
Language
Traditional Chinese
File format
PDF: Fit in large screen
Provide Adobe DRM
Yes
Offer DRM free license
No
ID
393992
ISBN
9786263286047

Buy products firstAnd download app to watch

Details
　　

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