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    6. 當資料遇見設計思考

    當資料遇見設計思考

    Author 林杏子 沈佳君 林怡芬 蔡家進 蔡芸庭
    Publisher 景芸文化 /前程文化事業股份有限公司
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    Released
    2024/06/01
    Language
    Traditional Chinese
    File format
    EPUB fixed layout (50MB), fit in large screen and Pubook
    Pages
    669
    ID
    443522
    ISBN
    9786269849000
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    • Intro

    • Chapters

    • Author

    生活裡,對著美食拍照發文、分享自己的生活見聞等等,每個人可說都是資料的產出者,然而,很少人會想到資料可以做什麼?資料能帶來什麼價值?或者,還有什麼資料可以拿來運用?無論你的背景與領域,當資料遇見設計思考是一本可以帶你入門到資料世界裡的書,並且搭配著一個名為設計思考的好夥伴。有數據、有思考,可以說是在數據時代裡值得一讀的科普書。
    設計思考「以人為本」是貫穿本書的精神主軸,本書以淺顯易懂的方式包括鮮活的手繪角色來為大家解說資料與設計思維的交融。同時,本書特別開發專屬線上工具:有黛塔雲幫你快速分析文本、在ODPortal上快速瀏覽全臺開放資料集、充滿創新的星可風暴線上與多人進行腦力激盪集結各種奇妙的創新想法等,都能幫助想入門資料與設計思考的讀者更容易上手!
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    第一章 當資料遇見設計思考
    1-1 資料與設計思考的相遇
    1-2 社會與技術的融合
    1-3 創新的關鍵
    1-4 技術×方法×領域的融合
    1-5 本書總覽

    第二章 資料—先修篇
    2-1 資料是什麼
    2-2 資料的測量尺度
    2-3 資料的分類
    2-4 資料的呈現手法
    2-5 資料的準備
    2-6 資料的價值
    2-7 小結—前往更深的資料世界

    第三章 資料—主題篇
    3-1 我們身處大數據時代
    3-2 社群資料
    3-3 物聯資料
    3-4 開放資料
    3-5 開放資料平臺
    3-6 資料圖譜
    3-7 小結—從資料邁向設計思考

    第四章 設計思考—必修篇
    4-1 設計思考五步驟
    4-2 雙鑽石設計流程
    4-3 何時需要設計思考
    4-4 資料×設計思考×雙鑽石
    4-5 資料證據對設計思考的價值

    第五章 設計思考—單元篇Discover
    5-1 從發掘議題開始
    5-2 實境觀察法AEIOU
    5-3 同理心地圖
    5-4 歸納定義問題KJ / 親和圖法
    5-5 利害關係人
    5-6 如何取得符合需求的資料

    第六章 設計思考—單元篇Define
    6-1 顧客旅程地圖
    6-2 How Might We
    6-3 HMW接龍
    6-4 人物誌

    第七章 設計思考—單元篇Develop
    7-1 九宮格思考法(星可全開)
    7-2 積木創新思考法(星可風暴)
    7-3 A.L.U.分析法
    7-4 決策矩陣

    第八章 設計思考—單元篇Deliver
    8-1 情境故事法
    8-2 服務藍圖
    8-3 商業模式分析圖
    8-4 原型測試

    第九章 創新服務封裝階段
    9-1 Proof of Concept概念驗證
    9-2 Proof of Service服務驗證
    9-3 Proof of Business商業驗證
    9-4 實際案例

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    國立高雄大學林杏子老師-於資料倫理領域深耕二十多年,而倫理當中對於「人」的關心正是與服務科學所強調「以人為本」的精神不謀而合,多年來對於資料如何驅動社會或服務設計發展有相當深的體悟。在數據的年代裡,沒有人應該被遺落在後頭,因此,普及更多人們認識開放資料,以人皆平等可取用的開放資料,來思考如何應用資料轉化為更多的價值,是數據年代中必須讓大家知道的課題。因此期望藉由本書讓資料與設計思考相遇,共同打造以人為本的資料服務體驗。

    伯亨資訊服務有限公司-因資料創新服務孕育誕生的新創公司,2018年以高雄市政府為場域打造資料服務,成為經濟部資料經濟生態系推動計畫的成功案例。伯亨這些年在開發資料服務的經驗中,了解使用者對於資料的渴望,希望透過打造的線上工具,包括黛塔雲、ODPortal、星可風暴等,都希望讓大家能在資料入門的第一步變得更友善。
    More

    Details

    Released
    2024/06/01
    Language
    Traditional Chinese
    File format
    EPUB: Fit in all devices
    Provide Adobe DRM
    Provide EPUB
    Offer DRM free license
    No
    ID
    443522
    ISBN
    9786269849000

    資料

    設計

    設計思考

    生活

    美食拍照

    Buy products firstAnd download app to watch

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