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    6. ENGLISH ISLAND英語島 9月號/2018 第58期
    上癮多巴胺經濟學

    ENGLISH ISLAND英語島 9月號/2018 第58期

    Publisher 英語島 /世界公民文化發展股份有限公司
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    Released
    2018/08/30
    Language
    Traditional Chinese
    File format
    PDF (18MB), fit in large screen and Pubook
    Pages
    84
    ID
    134344
    ISBN
    4712070148464
    Provide Adobe DRM
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    Series ENGLISH ISLAND英語島雜誌
    All Issues 一張圖搞懂Found 23 match

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    英文有一個詞叫做runner's high,跑步者的愉悅感。跑步的時候,開始會覺得疲累,累到了極點繼續跑,突然會精神湧現,通體舒暢。這是因為當運動量超過某一階段時,體內便會分泌一種叫做endorphin激素,中文叫做安多芬或腦內嗎啡,諾貝爾獎得主Roger Guillemin發現,大腦中endorphin分泌最集中的居然是學習和記憶區。

    據說endorphin能帶來幸福感和成就感,而和它相提並論的是dopamine,多巴胺,是這一次英語島專題報導重點。Dopamine造就的是快感和上癮。你一直想吃、無法克制追劇、不停地想看手機的訊息,止不住購物衝動…這些讓我產生罪惡感的惡習,原來是多巴胺在做怪。對endorphin和dopamine的研究,研究大腦產生愉悅的過程,也許會形成一門教人如何「快樂」的科學。我們的專題更著重在它的市場和經濟效應。讀者在這些效應裡,也許會瞥見自己的身影。既然跑步有runner'shigh,學習也有learner's high,學到某一個極點,覺得如魚得水、觸類旁通。腦子裡輸入的data夠了,每一個data都會和其他data相連,單字背到一定的量,遇到新的字直接就心領神會…

    專題之外,語言文化的專題是美國職場溝通的"有理有禮的美式溝通:Let's Get to the Point!"假如你曾經覺得自己和外國人溝通怎麼講都講不通,又不是英文文法問題,那問題有可能出在"Why"和"How"。美國人最在意how--方法和步驟,中文人口在意why—解釋和說明。把why的邏輯轉變成how,有趣的提點會讓你很快進入美式思維模式。


    彭仕宜
    More
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    目錄

    26
    封面故事
    上癮:多巴胺經濟學

    Guilty Pleasure Food 會有罪惡感,為何一直吃?
    Shopaholic 購物狂如何養成?
    圖解多巴胺經濟學
    Obsessed Winner 我們都「贏」上癮了嗎?—專訪心理師許嬰寧




    What’s Happening

    8
    Headlines

    44
    City to City
    在矽谷,一年換24個頭家很正常?
    矽谷不是美國

    Behala Na! 相信天命的菲律賓人
    跳島東南亞

    48

    金融英文

    時間銀行+區塊鏈
    是台灣長照解方?

    台灣亞太產業分析專業協進會
    院士 鄭貞茂

    50

    怎麼幫產品找共鳴?
    5種內容策展工具

    臺灣電子商務創業聯誼會
    理事長 鄭緯筌


    52

    教授不點名


    神奇女郎不思議

    臺灣大學外文系教授 張淑英


    連音鼻音篇:如何避免“N”G英文?

    臺灣大學外文系教授 史嘉琳


    英語月份的詞源密碼

    東吳大學英文系副教授 曾泰元


    66

    觀點

    掌握三要素,一句話也能說故事






    English Lab

    12
    教學實驗室


    Let’s get to the point!
    有理有禮的美式溝通

    認識美式英文的快、狠、準
    時間被浪費,別說Don’t waste time
    五堂美式管理課



    42
    英語神助攻
    Kick Off

    43
    接地氣英文
    Hot Air

    60
    經典演講

    世上最棒的足球衣
    The Best Shirt in the World
    克羅埃西亞足球員 Ivan Raktic

    68
    一張圖搞懂
    購物不想出門,用Cash-on delivery

    69
    3分鐘Business
    便宜,是一種心態

    70
    行動筆記
    搞不清楚主管交代什麼?
    用5W+5H問題抓重點

    72
    讀書會
    The Surgeon
    The Culture Map
    Maus

    78
    Read Aloud
    川普訪英,抗議如影隨行

    79
    線上圖書館

    哪種機器學習人才
    適合你公司?

    80
    單字用想的,不是背的

    81
    Debug
    用數學強化英文邏輯
    More
    More

    Details

    Released
    2018/08/30
    Language
    Traditional Chinese
    File format
    PDF: Fit in large screen
    Provide Adobe DRM
    Provide PDF
    Offer DRM free license
    No
    ID
    134344
    ISBN
    4712070148464

    美式溝通

    多巴胺

    海外

    實驗室

    讀書會

    旅行

    學習

    國際

    英語島

    英語

    Buy products firstAnd download app to watch

    Details

    See more 英語島 / 世界公民文化發展股份有限公司

    More

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