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    5. 豐年70卷09期
    有機農業新課題:拓展更多主動消費客群/李登輝總統紀念專輯

    豐年70卷09期

    Publisher 豐年社 / 財團法人豐年社
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    Released
    2020/09/15
    Language
    Traditional Chinese
    File format
    PDF (62MB), fit in large screen and Pubook
    Pages
    124
    ID
    204977
    ISBN
    00178195
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    《有機農業促進法》自去年(2019年)5月正式施行,在建立有機農業體制的道路上,更邁進了一步。從十多年前有機風潮剛掀起,一直到今日法案通過並施行,無論是生產者或是消費者,看待「有機」的角度都產生了變化。其中,越趨多元的消費市場,更是當前推波助瀾、促進有機農業,不可不深思的環節。
    過去以食安為取向的消費動機,隨著永續意識、守護環境的觀念抬頭,有機農產品背後「對環境更加友善」的價值更被彰顯;大家熟悉的有機農夫市集,除了單純的農產品消費之外,還多了社區連結的意義,更多了走入高端商場、串聯餐飲業者的銷售新管道;另一方面,有機小農也相互結盟,進攻大型連鎖通路,在價格和接觸機會上,都大幅拉近了「我們與有機的距離」。
    好的農產品,需要更多消費力量支持,進而使產業形成正向循環。隨著有機農業的生產技術越加純熟,消費市場也必須跟著加緊腳步。《豐年》一探當前有機農業的消費現況,從生產、管理、銷售到行銷,為「有機促進」提供新的討論視角。
    More
    More
    農產新豐味Agri Nova
    蓮霧.春之桃
    蓮霧我最大!高雄2號-春之桃
    粉色討喜、少病蟲害的蓮霧新品種 6

    豐話題Agri Topic
    水產病害防治
    守住疫病,產業即推進 以十足目虹彩病毒為例
    臺灣因應蝦類新興疾病的防治對策 8

    封面故事Cover Story
    有機農業
    有機農業新課題:拓展更多主動消費客群 16

    客座總編輯──
    國立中興大學|行政院農業委員會有機農業推動中心執行長 董時叡
    多元行銷吸引更多主動的消費者,讓有機農業的價值被看見 18

    【概論篇】
    兼顧質與量的提升 穩健推動有機產業發展 22

    【栽培篇】
    有機耕作的決勝關鍵:養成強健土壤,增進有機蔬果免疫力
    臺南區農業改良場作物環境課土壤肥料研究室 30

    【推廣篇】
    有機農業的新思維 從多元產銷到永續消費 38

    【銷售篇】
    有機農產品的普及化之路
    小農結盟成合作社,攻占大型通路貼近消費者 44

    【銷售篇】
    串連小農與餐飲業者的市集3.0
    水花園有機農夫市集 52

    【銷售篇】
    用有機市集創造共好的在地社群
    興大有機農夫市集 58

    人物專訪Agri People
    農業達人
    從農深耕護田 從心紮根護鄉
    守護溼地的源鄉自然生態農園 62

    農業技術Agri Technology
    果樹栽培
    柑橘整枝修剪與復育
    良好修枝管理,有助果園永續經營 68

    養蜂產業
    蜂花粉的收集與保存
    養蜂產業的另一條經營路 74

    茶改場廣編特輯Agri News
    茶產業3.0
    邁向臺灣茶產業3.0的轉型契機
    智慧化生產,網羅商用茶與精品茶商機 80

    農委會廣編特輯Agri News
    第1屆幸福農村金推獎
    第1屆幸福農村金推獎 老中青共享樂活農村 88

    農入生活Agri Living
    野菜植物
    耐著逆境的救援野菜 臺灣冰花——番杏 94

    農村文化Agri Culture
    老頑童說故事
    有人偷糧需設防 98

    農為國本 李登輝總統紀念專輯
    不只是民主先生——李登輝總統對臺灣農業的貢獻 2
    李登輝總統與我——前臺北市長黃大洲專訪 12
    經典復刻!李登輝總統在《豐年》雜誌的投稿 16
    李登輝總統農業大事紀 18
    More
    《豐年》雜誌於1951年發行,每月15日出刊。這是一本專業的農業雜誌,主要在介紹農業新知,改進農業生產,進而提高農民所得,發行宗旨是「農民之友、生產之道」。後來由於經濟結構及農村社會的改變,《豐年》的內容也隨之調整,除強調生產外,也注重生活與生態的問題。

    至今,《豐年》雜誌已連續發行了60餘卷,在過去60餘年間與臺灣農業一起成長,詳實記錄臺灣農業發展的經過。多少年來,《豐年》雜誌一直扮演著政府與農民之間的橋梁,宣導政府政令,反映農業、農民及農村問題,是臺灣農村的必讀刊物。
    More

    Details

    Released
    2020/09/15
    Language
    Traditional Chinese
    File format
    PDF: Fit in large screen
    Provide Adobe DRM
    Provide PDF
    Offer DRM free license
    No
    ID
    204977
    ISBN
    00178195

    農產加工驗證中心

    李登輝、郭明源、柑橘

    興大有機農夫市集

    綠色餐飲指南

    水花園有機農夫市集

    永續消費、多元產銷

    有機農業推動中心

    董時叡、土壤、合作社

    十足目虹彩病毒

    蓮霧高雄2號-春之桃

    Buy products firstAnd download app to watch

    Details

    See more 豐年社 / 財團法人豐年社

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