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    5. 大師輕鬆讀 NO.708 華爾街之狼5步成交法
    用直線銷售說服顧客、影響他人、達成目標

    大師輕鬆讀 NO.708 華爾街之狼5步成交法

    Publisher 大師輕鬆讀 /大師輕鬆讀股份有限公司
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    Released
    2019/02/20
    Language
    Traditional Chinese
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    42
    ID
    152158
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    NO.708 華爾街之狼5步成交法|中英對照
    用直線銷售說服顧客、影響他人、達成目標
    Way of the Wolf
    Straight Line Selling:Master the Art of Persuasion, Influence, and Success

    原書作者:喬登.貝爾福(Jordan Belfort)

    ★澳洲安康電信前董事長 Tony Grist等名人推薦
    ★亞馬遜網路書店排行榜暢銷書

    「直線銷售」是一套銷售方法論,強調所有銷售都是一樣的,人性不會因為行業不同而有差別。要順利成交,你必須讓潛在顧客喜愛你的產品、信任你、信任你的公司,然後降低他們行動的門檻、提高痛苦的門檻。
    More
    More
    重點導讀 銷售不外乎人性

    Chapter 1 5項核心元素
    直線銷售的核心是一套說服任何人跟你買東西的原理,首先你必須讓潛在顧客確認以下5項事實:
    1. 喜愛你的產品
    2. 信任你並有共鳴
    3. 信任你的公司
    4. 降低行動門檻
    5. 提高痛苦門檻

    Chapter 2 4秒拿下主控權
    不論何時進入銷售情境,你都必須在第一時間拿下銷售的主控權,你有4秒的時間做到這點。你必須在這段時間內確立3件事:
    1. 你精明得不得了
    2. 你熱心得要命
    3. 你是這一行的專家

    Chapter 3 直線顧客開發的藝術
    試圖將東西賣給不需要或不想要的人,根本就是浪費時間。為避免如此,你要成為直線顧客開發的專家:
    1. 識別需求買家和有力買家
    2. 識別難纏客人和錯誤對象

    Chapter 4 直線銷售說明的藝術
    直線銷售說明必須字字斟酌、深思熟慮,是你面對每次銷售說明時,體現完美銷售和行為的範本。其中包括所有最棒的台詞、最有說服力的內容,以及你對潛在顧客的需求蒐集到的所有情報。直線銷售腳本能讓你保持在正軌上,持續朝著正確的結果前進。

    延伸閱讀 推銷要快要準更要狠
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    Details

    Released
    2019/02/20
    Language
    Traditional Chinese
    File format
    PDF: Fit in large screen/EPUB: Fit in all devices
    附件檔案
    Including attachments downloads
    Provide Adobe DRM
    Provide EPUBProvide PDF
    Offer DRM free license
    No
    ID
    152158

    溝通

    顧客開發

    說服

    顧客

    直線銷售

    李奧納多

    華爾街之狼

    人性

    銷售

    大師輕鬆讀

    Buy products firstAnd download app to watch

    Details

    See more 大師輕鬆讀 / 大師輕鬆讀股份有限公司

    More

    大師輕鬆讀 NO.1024 創意加速度

    大師輕鬆讀 NO.1023 雙贏職場

    大師輕鬆讀 NO.1022 要富不要稅

    大師輕鬆讀 NO.1021 不說廢話的網路創業指南

    大師輕鬆讀 NO.1020 21招練出領導魅力

    大師輕鬆讀 NO.1019 致富其實很簡單

    大師輕鬆讀 NO.1018 GTM進入市場全攻略

    大師輕鬆讀 NO.1017 原始碼

    大師輕鬆讀 NO.1016 向上管理

    大師輕鬆讀 NO.1015 預測企業未來

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    大師輕鬆讀 NO.858 換上顧客的腦袋

    大師輕鬆讀 NO.795 順著需求做銷售

    大師輕鬆讀 NO.887 進入顧客的腦袋

    大師輕鬆讀 NO.704 要賣就要賣故事

    大師輕鬆讀 NO.996 銷售必備AI優勢

    大師輕鬆讀 No.697 行銷九宮格

    大師輕鬆讀 NO.970 故事銷售力

    大師輕鬆讀 NO.785 有效跟進

    《MEET HAKKA》第40期

    大師輕鬆讀 NO.649 天生做這行

      

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